
3 Proven Strategies to Boost Your Business's Social Media Exposure
It is becoming increasingly crucial for business owners to understand the importance of having a strong online presence. Social media is now essential in reaching potential customers, building brand awareness and staying relevant in the present day. However with so much competition already out there with more and more businesses attempting to build their own online presence on social media platforms, it is becoming difficult to stand out from the rest of the pack. That’s why

How To Personalise Your Marketing To Each Customer
80% of customers are more likely to buy from a company that offers a tailored experience. On top of allowing customers to customise products and service packages, you can also provide a tailored experience by personalising your marketing towards individuals. Modern technology has made it much easier to collect customer data and create more personalised promotions based on each customer’s wants and needs. Below are just a few examples of different ways to personalise the marke